Wendy Lea is President and Chief Executive Officer for Newmerix Corp., a provider of enterprise application lifecycle management software. She is responsible for defining the company's vision and strategy as well as executing on that vision.
Previously, Ms. Lea established and led Siebel System's eBusiness Consulting business unit. She joined Siebel in 1999 as a result of its acquisition of OnTarget, Inc., a provider of sales and marketing process to the high technology industry. At OnTarget, Ms. Lea was VP of Marketing and Alliances.
Ms. Lea has been in the Customer Relationship Management space since 1984 - initially in sales training, with Acclivus Corporation as VP Sales and Marketing. In 1992 she joined The Sales Consultancy (TSC) in the UK, and assisted with its expansion into Europe. In 1995, she moved back to the US as co-founder TSC-US.
While at TSC, Ms. Lea was VP of Marketing and led the firm's channels and alliances practice. She co-authored two innovative sales methodologies: CHAMP (Channels and Alliance Management Process) and TMP (Territory Management and Planning). CHAMP and TMP assisted technology providers in executing complex, multi-channel strategies. Adopted as a global standard by leading technology firms such as IBM, Hewlett Packard, Microsoft and Oracle, these methodologies are now embedded in Siebel System's software applications.
Ms. Lea also serves as an advisor on sales and marketing strategies for venture-backed startup companies. In that capacity, she is Chairman of the Board for Newmerix, a board member for Stratify and Metallect, and an advisory board member for StillSecure, Beam, Amazon Consulting and the Forum of Women Entrepreneurs & Executives.
Ms. Lea is a graduate of the University of Mississippi and lives in Menlo Park, California.
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